What is a Landing Page (LP) Design?

What is a Landing Page (LP) Design?

Just as the name implies, a landing page is where visitors to your website arrive after clicking a button elsewhere, for example, a link in an email, Google ads, or ads on YouTube, social media platforms, or other such places on the web. An effective component of...
KEY27 Marketing’s Transparency

KEY27 Marketing’s Transparency

To be transparent, in the literal sense, means to be clear. It entails that something (or someone) is completely see-through – allowing light to shine on things the way they truly are. In a world of Tinder Swindlers and Anna Delveys, transparency from a business...
KEY27 Results Oriented firm

KEY27 Results Oriented firm

Many companies claim to be “results-oriented”. But what does that actually mean? What does it mean to be results-oriented? On an individual level, it entails having purpose and the necessary drive to achieve your set goals. As a company, the definition expands much...
Being PROACTIVE

Being PROACTIVE

“Being successful requires being proactive and not waiting for life to come at you. It means you’re on offense, not defence. You’re active, not passive.” – Benjamin P. Hardy, Organizational Psychologist and Author What does it mean to be proactive? As Benjamin P....