by Octavian Nastase | Jan 18, 2023 | Analytics, Online Conversion Optimization, SEO
Your website is one of the most powerful, if not the most powerful, marketing tools in your arsenal. It is an effective way to connect with your target audience, market your business, sell your products and services, and share your brand image (among other benefits...
by Octavian Nastase | Dec 2, 2021 | Online Conversion Optimization
Before explaining what website conversion optimization is, let’s take a look at each aspect of the term: 1. Website is the obvious one! 2. Conversion occurs when a visitor to your website does what you want them to do, for example make a purchase, sign up for your...
by Octavian Nastase | Feb 5, 2021 | Online Conversion Optimization, Online Marketing
All businesses, particularly newly launched ventures, rely on increased sales. Navigating through marketing strategies to achieve results might seem an intimidating task, but conversion rate optimization (CRO) can boost your revenue. This strategy is a systematic...
by Octavian Nastase | Mar 24, 2015 | Online Conversion Optimization, Statistics
Question: What is/was the most exciting opportunity? While the objectives for 2014 were not reached, Customer Experience is still the most look after subject for 2015, at a quite long distance from the next ‘contestant’ – Content Marketing. And, on a regional basis...