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A Guide To Pay-Per-Click Advertising

Pay-per-click advertising, also known as PPC and paid search advertising, is an online marketing model available to businesses of all sizes. When a potential customer uses Google, for example, to search for a soccer ball and clicks on an advertisement, the advertiser...

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KEY27 Responsibility and Stability

What image does the word “stability” call to one’s mind? Whether it is a precariously perched tree on the edge of a cliff, or sunflowers bravely standing their ground against the wind, stability can be found quite frequently in nature. Stability is the quality of...

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How social media trends can influence SEO

Is your business following the latest social media trends? It should be! Social media trends can provide an excellent opportunity to provide visibility for a brand, grow its following and enhance search engine optimization (SEO). In short, it is the new way to keep...

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KEY27 Trust & Commitment

Trust is a quality that can make or break any relationship.What is trust, exactly? Specifically within the context of relationships, business or otherwise, trust is knowing that the other person has your best interest in mind. You can assume that their actions towards...

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KEY27 Problem Solving

“Tackle the root cause, not the effect.” – Haresh Sippy, BusinessmanNo road is completely smooth- problems and challenges are a part of life. If you are an entrepreneur and own a business, you are well aware of this fact. There are endless things that can (and do) go...

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KEY27 a Long-term Partner

Life is a marathon, not a sprint. The same is true for growing a business- success doesn’t happen overnight, but over years of hard work and through careful planning with industry insight. In light of this, you want to surround yourself with as many reliable,...

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KEY27 Professionalism & Integrity

As a digital marketing company, out team at KEY27 Marketing Oakville networks with a plethora of people on a daily basis. One thing we’ve learned over the years? Our clients seem to overwhelmingly value professionalism and integrity. We decided to do a deep-dive on...

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KEY27 Marketing’s Transparency

To be transparent, in the literal sense, means to be clear. It entails that something (or someone) is completely see-through - allowing light to shine on things the way they truly are. In a world of Tinder Swindlers and Anna Delveys, transparency from a business (and...

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KEY27 Results Oriented firm

Many companies claim to be “results-oriented”. But what does that actually mean? What does it mean to be results-oriented? On an individual level, it entails having purpose and the necessary drive to achieve your set goals.As a company, the definition expands much...

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Being PROACTIVE

“Being successful requires being proactive and not waiting for life to come at you. It means you’re on offense, not defence. You’re active, not passive.” – Benjamin P. Hardy, Organizational Psychologist and Author What does it mean to be proactive? As Benjamin P....

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What does it mean to “Serve”?

The word “serving” can elicit a great number of expectations and images, depending on the context that it is used in. When arriving at a fine-dining establishment, one can expect to be “served” with the utmost respect, and have all of their needs met with ease....

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