by Octavian Nastase | Nov 20, 2015 | Consulting, KEY27 Values, Online Marketing
I would like to start with a quote from one of my networking partners: “Is amazing how many young business people are not aware how to use online tools for their business” Which is true: a lot of us, pursuing our dreams, looking to do what we like most or to make a...
by Octavian Nastase | Mar 24, 2015 | Online Conversion Optimization, Statistics
Question: What is/was the most exciting opportunity? While the objectives for 2014 were not reached, Customer Experience is still the most look after subject for 2015, at a quite long distance from the next ‘contestant’ – Content Marketing. And, on a regional basis...
by Octavian Nastase | Feb 10, 2015 | Online Marketing, Statistics
Interesting results for this question: To what extent does digital permeate your own organization’s marketing activities? The positive aspect: 70% of companies have the digital marketing tactics integrated with the other marketing programs. So, more and more companies...
by Octavian Nastase | Feb 3, 2015 | Online Marketing, Statistics
In a recent report, a Quarterly Digital Intelligence Briefing, Adobe released some interesting facts about 2014 (see the image below). Content Marketing, Social and Video exceeded the 2014 predictions, which is not a surprise. I am surprised by Customer Experience and...
